nutrisystem sales funnel


Nutrisystem Sales Funnel

Over the years I’ve worked extremely hard, individually and together with our team, to push the visual design and styling of the Nutrisystem brand, while focusing on the user and staying true to our target customer and core “direct response” mission.

While we continue to improve with each new project, update and refresh, I’m extremely proud of the progress we’ve made in making our website more contemporary and much easier to use. Through various usability studies and A/B tests we’ve learned to simplify the content and to make the main message more personable and relatable. Individual page refreshes and sales funnel redesigns have successfully brought in new leads and increased conversion—drawing in new customers and reacts.


©2019 Nutrisystem, Inc.